WordPress Plugin · Lead Generation + Cold Outreach

Turn your WordPress admin into a lean outbound sales machine

Built for WordPress site owners

Source leads, personalise outreach, and track replies without paying for Apollo, Instantly, and Mailshake. What if your outbound engine lived inside the tool you already log into every morning — and the data stayed yours forever?

Get SG Lead Manager — £51/yr
14-day money-back guarantee
40% off launch pricing
Your data stays in your WordPress database
SG Lead Manager for WordPress
OpenAIOpenAI
OpenRouterOpenRouter
SendGridSendGrid
RapidAPIRapidAPI
Any SMTP
Sound familiar?

The old way is costing you time and money

You copy-paste leads from three browser tabs into a spreadsheet every Monday morning.

Your outreach stack costs more per month than your hosting — and half the features you never use.

Every personalised email takes 12 minutes to write. You send three before giving up.

The better way

Old way vs. SG Lead Manager

Apollo + Instantly + Mailshake = £200+/month
One WordPress plugin, one annual license
Leads siloed in a SaaS you don't own
Leads in your own WordPress database, forever
Generic "Hi {first_name}" email templates
AI-written, personalised from each lead's profile
Switch between 4 tabs to send one email
Draft, personalise, and send — all in wp-admin
Per-seat pricing climbs with your team
One site license covers your whole team
Export CSVs, re-upload, hope it syncs
Native CSV import/export in wp-admin
Core features

Everything you need to run outbound from WordPress

Write 50 personalised emails in the time it used to take you to write three.

Feed the AI a lead's LinkedIn, company site, and your outreach goal. You get a first draft that references their actual work — not a mail-merge that reads like one.

Avg time-to-draft: 14 seconds
Compose Email

Your leads live on your server, not somebody else's.

Every lead you discover, every reply you get, every campaign you run — all of it lives in the WordPress database you already back up. Cancel the plugin, keep the data.

Leads Directory

Fetch fresh leads with a single RapidAPI key.

Connect your RapidAPI key once and pull contact data straight into WordPress — with a built-in rate limiter, source logs, and a fetch queue. One key, one bill, one admin UI.

Lead Sources

Ship your first campaign in under 10 minutes from activation.

Install the plugin, paste two API keys, import or discover your first leads, send. No onboarding call. No implementation fee. Annual Pro licence with a 14-day money-back guarantee.

Dashboard
How it works

Up and running in under 10 minutes

Install & connect your keys

Grab the plugin, drop in a RapidAPI key and an OpenAI or OpenRouter key.

2 min

Configure your templates

Pick an outreach tone, set your signature, approve the default subject-line style.

5 min

Reach your first 25 leads

Import a CSV or discover leads from RapidAPI. Hit send.

Click
Full feature list

Built for serious outbound

Discovery

  • RapidAPI lead discovery — Fetch leads via RapidAPI (Contacts Scraper) directly into your WordPress database.
  • CSV import — Bring in existing lists via chunked background jobs that don't time out on large files.
  • Lead forms — Embeddable forms (inline / modal / slide) with click, timed, exit-intent, and scroll triggers, reCAPTCHA v3, and the [sg_lead_form] shortcode.
  • Gamified lead capture — Reward signups with prize codes and branded reward pages — turn form submissions into a game.
  • Kanban pipeline — Drag-and-drop stages with stage-default templates.

Writing

  • AI-written cold emails — Personalised drafts from lead and company context, powered by OpenAI or OpenRouter (BYOK).
  • Reusable templates & snippets — Save templates and snippets to reuse across campaigns.
  • Multilingual output — Generate messages in 13 languages: English, German, French, Italian, Spanish, Portuguese, Russian, Polish, Ukrainian, Romanian, Dutch, Turkish, Arabic.

Sending

  • Bulk send with throttle — Background bulk jobs with rate limiting to stay within provider caps.
  • Assistant pipeline — Scheduled fetch → enrich → compose → review → queue, with per-stage toggles.
  • IMAP inbound email — Pull replies into the lead timeline via IMAP on a 10-minute schedule.

Tracking

  • Open & click tracking — Toggleable pixel and link tracking per message.
  • Campaign dashboard — At-a-glance stats with an onboarding checklist to guide you to first send.

Admin

  • CSV export — Export leads and activity to CSV any time.
  • Granular capabilities — Dedicated roles for view / edit / import / export leads, send email, manage templates, and view audit — mapped to WP users.
  • Your data, your server — All leads and activity live in 30+ custom WP tables. No SaaS lock-in.
  • Audit log — Actor, event type, lead, and meta — for compliance and troubleshooting.
  • SendGrid delivery webhooks — SendGrid webhook endpoint with signature validation for delivery, bounce, and open events.
  • Developer announcements — Get update notes and important product messages directly on your admin pages.
  • Extensibility hooks — Action and filter hooks for core flows so you can customise via a child plugin or mu-plugin.

Privacy & Compliance

  • Consent capture with evidence — Per-form consent checkbox with IP, user agent, timestamp, and a snapshot of the exact consent text stored for every opt-in (GDPR Article 7).
  • One-click unsubscribe — Auto-appended unsubscribe link plus List-Unsubscribe headers on every outbound email — Gmail/Yahoo bulk-sender compliant.
  • Data-subject request tools — Native integration with WordPress Tools → Export / Erase Personal Data covers lead profile, messages, consent history, audit events, and tracking events.
  • Configurable data retention — Daily cron auto-purges old messages, tracking events, assistant runs, and inactive leads based on day-counts you set.
  • Encrypted credentials at rest — Provider API keys and secrets are encrypted with AES-256-CBC keyed off your WordPress salts.
  • CAN-SPAM auto-footer — Configured business postal address auto-appended to every outbound email to satisfy US commercial email requirements.
  • GPC signal detection — Honours Sec-GPC: 1 on form submissions — sets the lead's opt-out flag and blocks SMS outreach automatically (CCPA/CPRA).
  • Do Not Contact enforcement — Hard-blocks all future email and SMS outreach at the composer, assistant, and bulk-send layers.
  • Sub-processor disclosure — Live list of every external processor your current configuration activates, with links to each provider's DPA.
  • Hashed tracking identifiers — IP addresses and user agents on open/click events are SHA-256 hashed with a site-specific salt — never stored raw.
Integrations

Connects to your existing stack

OpenAI OpenRouter RapidAPI SendGrid SMTP (any provider) IMAP HubSpot (CSV) Pipedrive (CSV)
Launch pricing

SG Lead Manager — Personal

All Pro features, one domain, email support. Launch pricing ends when the bundle goes public.

Best value in the bundle

Personal

1 site · All Pro features · Email support

£51 /year

£85 regular price

Save £34 (40% off) — individual product launch pricing

  • RapidAPI lead discovery
  • AI-personalised cold emails
  • Kanban pipeline with drag-and-drop
  • Lead forms with triggers & reCAPTCHA
  • CSV import/export
  • GDPR-ready compliance tools
  • 14-day money-back guarantee
Get SG Lead Manager — £51/yr

40% off launch pricing

Want 60% off? The 60% discount (£34/yr) is only available when you buy the full 5-product SAGE GRIDS bundle. View bundle pricing →
How we compare

SG Lead Manager vs. the alternatives

SAGE GRIDSApolloInstantlyDIY / spreadsheets
Annual cost (1 user)£85/yr£948/yr£1,164/yrYour time
Data lives on your server✓——✓
AI-personalised email drafts✓Add-on✓—
Works inside WordPress admin✓———
14-day money-back guarantee✓Trial onlyTrial only—
Per-seat pricingNoYesYesN/A
CSV import/export✓✓✓✓
Your AI, your choice

Your tools. Your AI. Your data.

SG Lead Manager connects to your choice of AI provider — we never see your data or charge you for usage.

No vendor lock-in

Switch between OpenAI, OpenRouter, or any compatible provider at any time. No lock-in. Your choice.

You control costs

Typical AI usage costs £5-20/month depending on volume. You pay your AI provider directly — no surprise usage bills from us, ever.

Your data stays yours

Everything runs on your WordPress site. Your leads, your content, your data — never shared with us or anyone else.

14-day money-back guarantee

Try SG Lead Manager risk-free. If it doesn't meet your expectations within 14 days, we'll refund your purchase — no questions asked.

Questions?

Frequently asked questions

Not at the moment. We sell the Pro licence directly. The 14-day money-back guarantee is your trial — install, activate, run leads through it for 14 days; if it doesn't fit, full refund. We may release a feature-limited free version later as a lead magnet.
14-day full refund on first purchase and on annual renewals. Cancel any time from your account. See our Refund Policy for the details.
Your plugin keeps working with the last-synced data, but new AI generations and API calls stop. You can renew at a 40% discount any time.
Yes — change tiers at any renewal. Upgrades mid-term are prorated.
No. Leads are stored in your WordPress database. We only receive anonymous usage telemetry, and you can opt out.
GDPR-ready — with consent capture, one-click unsubscribe, data-subject request tools (wired into WP Tools → Export / Erase Personal Data), configurable retention, encrypted credentials (AES-256-CBC), CAN-SPAM auto-footer, GPC signal detection, and a full audit trail. Leads live in your WordPress database; IPs and user agents on tracking events are SHA-256 hashed, never stored raw. Settings → Privacy shows a live list of sub-processors your current configuration activates.

Start running outbound from WordPress today

Source leads, personalise outreach, and track replies — all inside wp-admin.
Launch pricing: £51/year (40% off). 14-day money-back guarantee.

Get SG Lead Manager — £51/yr

Or get the full 5-product bundle at 60% off →